She's Next Kenya

She's Next 2024 Kenya Finalists

Read all about our lineup of amazing women breaking boundaries and shattering glass ceilings through their unique businesses.

Emma Omany

Busu Naturals

Addresses the need for locally manufactured emollients that cater to sensitive African skin by incorporating local botanicals and traditional beauty practices from different Kenyan ethnicities to provide high-quality, safe, and consistent skincare products.

Emma Omany, Busu Naturals Skin Care

She’s Next, empowered by Visa, is a global advocacy program that aims to support women owned small businesses through funding, training and mentorship, to take their businesses to new heights.

She`s Next. A big step bigger for her, a step for her business.

Here's what the top applicants unlock:

  • KES 2.5 million grant for the winner to take your business to the next level.
  • An exclusive mentorship and capacity building program for the top 20 designed to help you grow and shine.

The Visa She’s Next Kenya 2024 program has concluded. Stay tuned for what’s next.

*Terms and conditions apply


Eligibility criteria

  1. The entrant must be at the time of the entry a legal resident of Kenya.
  2. The entrant must, at the time of entry, be an adult (18 and above).
  3. The entrant must own at least 51% of their business and operate their business in Kenya.
  4. The entrant’s business must have been operating for over 1 year. 
  5. The entrant must have a business that has a product or service in market and is generating a minimum annual revenue of US Dollars 5,000 (or its equivalent).
  6. Limit of one (1) Entry per person.

Terms and conditions apply


Practical Business Skills

A woman makes notes on the board.

The Practical Business Skills program by Visa offers free educational resources and interactive tools to help business owners start, manage and grow their small businesses. The program is focused on helping forward-thinking entrepreneurs thrive via a variety of resources.

Learn more about the program